Take the Cake
I Love Ice Cream Cakes
Being an adult might not always be fun, but if you look in the right places there are endless reasons to treat yourself. Whether it’s finding a perfectly ripe avocado or finally folding the laundry, whatever everyday win you’re celebrating, we’re here for it! That was the inspiration behind I Love Ice Cream Cake’s Take the Cake Giveaway, tapping into simple, childlike joys to make ice cream cakes synonymous with celebrations big and small.
Campaign Recap
Credits
Scout
AG La Hoz, Associate Creative Director - Content
Thomas Durante, Associate Creative Director - Art
Lara Griffin, Producer
Penny Capawana, Designer
Becca Cook, Associate Creative Director - Copy